October 7, 2019
In our recent blog, Putting Contextual Advertising in Context for Hoteliers, we covered the many advantages that contextual advertising offers over more frequently used hotel advertising initiatives or strategies for driving direct bookings. So, what is...
October 2, 2019
Without solid industry data, competitive benchmarking is difficult or impossible. And with consumers’ shopping and booking behavior continuing to evolve, it’s vital that you take time to examine your digital marketing strategy. Since regular competitive benchmarking...
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