Blog Apr 2, 2018
The 2 things hotels must do with Google’s Q&A feature
In mid-2017, Google rolled out the “Question and Answer” feature on the Knowledge Graph, allowing users to ask and respond...
Blog Sep 26, 2017
Is your hotel’s digital strategy keeping up with the latest in search engine marketing?
Search marketing encompasses search engine optimization (SEO) and search engine marketing (SEM). SEO focuses on getting organic (free) traffic from the...
Blog Mar 21, 2017
Google’s penalty for “intrusive” interstitials: What hoteliers need to know
Google is once more making it clear what kinds of mobile experiences they want to encourage. Recently, they announced they...