SEO

Blog Apr 2, 2018

The 2 things hotels must do with Google’s Q&A feature

In mid-2017, Google rolled out the “Question and Answer” feature on the Knowledge Graph, allowing users to ask and respond...

Blog Sep 26, 2017

Is your hotel’s digital strategy keeping up with the latest in search engine marketing?

Search marketing encompasses search engine optimization (SEO) and search engine marketing (SEM). SEO focuses on getting organic (free) traffic from the...

Blog Mar 21, 2017

Google’s penalty for “intrusive” interstitials: What hoteliers need to know

Google is once more making it clear what kinds of mobile experiences they want to encourage. Recently, they announced they...