Acquisition Studio
Acquisition Studio provides solutions for hoteliers to grow their marketing across distribution channels. Go Beyond with Sabre Hospitality’s expertise in digital marketing for hotels, global distribution system (GDS) marketing solutions, and agreements with the world’s top corporate travel bookers. By enhancing brand visibility across channels, you can engage and convert more travel agents, corporate program managers, and travelers to drive more revenue.
Go Beyond with comprehensive hospitality marketing
When it comes to hotel marketing, there’s a lot to consider. Acquisition Studio brings together direct channel digital marketing, GDS marketing, and consortia and travel management company (TMC) hotel programs so that hoteliers can design tailored hotel marketing strategies and drive business to preferred channels. With a single place for building brand awareness, enhancing visibility, and growing strategic partnerships, you can focus more time on areas such as guest experience and hotel reputation management.
Increase brand visibility
Put your property in front of potential guests across every digital touchpoint with display ads, social media ads, metasearch, paid search, and sponsored placement with Digital Marketing. Appear higher up in searches for your market on the GDS with Sabre GDS Media, and access global hotel programs and marketing opportunities with Sabre Consortia Services.
Drive more conversions
Backed by Sabre’s expertise in digital marketing for hotels, you can engage your target demographic across every stage of their journeys. Increase conversions in a high-yield channel by highlighting your unique offerings and features with GDS marketing, and boost business travel revenue with solutions to help you build relationships with consortia and TMC partners.
Optimize spend and revenue
Maximize revenue with increased high-margin bookings through your direct channel and enhanced visibility in the high-yield GDS channel. Boost business travel revenue and total sales growth with solutions for acquiring and managing corporate business, and optimize spend with guidance from Sabre’s hospitality marketing experts and flexible packages for every budget.
Acquisition Studio is designed for dynamic hotel marketing
Acquisition Studio is made up of three powerful tools to configure acquisition. Together, these hotel marketing solutions can enhance visibility, improve conversions, and drive more revenue.
Digital Marketing
Boost engagement and conversions with expert insights
Sabre’s Digital Marketing service helps you leverage full-funnel digital marketing to engage potential guests at every stage of their buying journeys. With guidance from Sabre Hospitality’s digital marketing experts, you can implement data-driven strategies and actionable insights to improve visibility, drive direct bookings, and optimize campaign spend.
Sabre GDS Media
Boost your hotel’s visibility in the high-yield GDS channel
Sabre GDS Media helps you drive bookings among ready-to-convert agents in the GDS. With text and graphical PromoSpots that highlight your brand’s differentiators, property preferencing to appear higher up in searches, and frequent data reports, you can enhance GDS marketing and encourage more bookings, expand your reach, and optimize your ROI.
Sabre Consortia Services
Streamline partnership-building and drive corporate bookings
Consortia Services gives you access to consortia and TMC hotel programs, helping you expand your reach to more travelers without the complex and expensive process of gaining access to corporate travel managers. With preferred agreements with top corporate travel bookers and flexible packages for every business model, Sabre Consortia Services can increase your brand’s exposure and enhance performance—no matter your size or budget.
Delivering real results for hoteliers
Acquisition Studio lets hoteliers harness the full power of digital marketing, GDS marketing, and TMC and consortia partnerships to drive results across the business
16:1
Average return on ad spend for metasearch campaigns that drive users directly to your booking engine
25:1
Average ROI with Sabre GDS Media PromoSpot campaigns that highlight your property’s unique offerings and features
26%
Average higher consortia rate ADR compared to bookings generated on other rate codes
See what our customers have to say
We are always invested in gaining exposure to new potential guests, and (Sabre GDS Media) PromoSpots displaying to agents that are already searching in our market just makes sense.
– Corporate Director of Revenue Management, Hotel ZaZa
Sabre has helped us roll out a very ambitious Digital Marketing strategy which has grown revenue from our website by close to 90% over a two-year period. With their help we have not only increased website bookings, impacting our top line, but we have also grown the Cresta Hotels brand online.
– Group Digital and Brand Executive, Cresta Hotels
Discover how we’re enabling hoteliers across the globe to Go Beyond
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Articles
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The Importance of Metasearch
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