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September 10, 2025

The role of gift card solutions in hotel revenue growth

Unlock untapped revenue potential with a hotel gift card solution that works for both guests and businesses. From digital convenience to corporate bundles, the right strategy transforms gift cards into a powerful growth engine.
August 29, 2025

A strategic budgeting guide for hotelier growth in 2026

Travel is booming, but not without its challenges. Hotels are navigating record demand on one side and rising costs on the other. The big question is how to capture growth without losing ground.
August 23, 2025

Creative ways hotels are using gift cards and retailing in 2025

We’re all familiar with the traditional ways to use hotel gift cards. What hoteliers need to be thinking about in 2025 is how to get creative by coming up with unique offerings that make your hotel stand out.
August 14, 2025

How to maximize hotel revenue streams with gift card solutions

Think gift cards are just for holiday shoppers? The right hotel gift card strategy can unlock year-round revenue, attract new guests, and turn one-time stays into lifelong loyalty.
August 6, 2025

The best hotel management system features for independent hotels

Big brands aren’t the only ones with powerful tools. Unlock the best hotel management system features that help independent hotels boost bookings, streamline operations and stand out in a crowded market.
July 31, 2025

Why gift card solutions are vital for hotel revenue growth

Think gift cards are just for retail? Think again. As hotels look to diversify income and strengthen guest loyalty, gift card solutions are proving to be a strategic way to unlock more consistent and flexible hotel revenue streams.
July 22, 2025

How to use hotel gift card solutions to increase revenue

Gift cards are no longer an afterthought…they’re a strategic revenue stream. Discover how forward-thinking hotels are using modern gift card solutions to elevate guest engagement and drive year-round profit.
July 14, 2025

How consistent pricing builds trust and drives more direct hotel bookings

Learn why a unified hotel rate strategy is essential to maximizing revenue and enhancing your digital marketing success. Explore practical steps and technology solutions that help hoteliers ensure rate parity and boost direct booking performance.
July 2, 2025

Beyond ABS: Unlocking the Full Potential of Hotel Merchandising

From spa days to pet staycations, hotels are moving beyond room preferences to curate personalized experiences. Explore how the shift from Attribute-Based Selling to full-scale retailing is driving deeper guest engagement, unlocking new revenue streams, and redefining modern hospitality.
June 23, 2025

5 reasons why some hotel software outperforms the rest

With rising guest expectations, shrinking margins, and constant digital disruption, your tech stack isn’t just a behind-the-scenes tool—it’s a competitive advantage. So why do some hotel software solutions consistently lead the pack? Let’s break it down.
May 21, 2025

Best practices for hoteliers using gift card solutions

Boosting revenue and guest satisfaction doesn’t have to be complicated. Discover how hoteliers can make the most of gift card solutions with practical tips, smart promotions and efficient management strategies.
May 14, 2025

The importance of the hotelier’s role in maximizing revenue

As a hotelier, your role is pivotal in aligning operations, marketing and guest experiences to drive profitability. Leveraging integrated hospitality solutions empowers you to make informed decisions, streamline processes and enhance guest satisfaction, all contributing to a healthier bottom line.
May 8, 2025

What every hotelier needs to know about guest experience in 2025

Today’s hotel guests expect more than a clean room and friendly service, they want an experience that feels tailored to them at every touchpoint. As we head deeper into 2025, the hotels that thrive will be the ones that embrace the shift toward retail-style thinking, intuitive tech, and always-on communication.
May 1, 2025

Top features of a hotel gift card system management platform

Gift cards aren’t just stocking stuffers anymore; they’re powerful tools that can boost your bookings, spark repeat stays, and create lasting guest relationships all year round. If you’re a hotelier looking for new ways to drive revenue, build guest loyalty, and keep your brand top-of-mind, it might be time to take a closer look at your hotel gift card system management strategy.
April 24, 2025

Why hospitality solutions are essential for modern hoteliers

Explore the importance of advanced hospitality solutions and hotel software for modern hoteliers. Enhance guest satisfaction, streamline operations, and maximize revenue with the latest technology.
April 17, 2025

The best hotel management systems for independent hotels in 2025

Independent hotels face unique challenges in 2025, from guest personalization to revenue optimization. Discover how the right hotel management system can make all the difference.
April 9, 2025

How to choose the best hotel software for your business

Looking to streamline operations and enhance guest satisfaction while driving the bottom line? Here’s how to choose a hotel management system that fits your property’s unique needs.
April 1, 2025

Top features to look for in a hotel management system

Choosing the right hotel management system is about preparing your property for the future and long-term success. Discover what you should be looking for in a hotel software in this blog.
March 28, 2025

How to evaluate hotel software for your property in 2025

In 2025, the right hotel software isn’t just nice to have. It’s your competitive edge. From streamlined operations to personalized guest engagement, here’s how to choose a hospitality solution that supports your growth.
March 12, 2025

5 ways to choose the best hotel management system for your property

Selecting the right hotel management system is a critical decision for any hotelier. The right solution can streamline operations, improve guest satisfaction, and maximize revenue, while the wrong one can lead to inefficiencies and frustration. With so many options available, how do you determine which hotel management software best fits your property?
March 6, 2025

The role of hospitality software in enhancing guest satisfaction

Discover how hospitality software and hotel software play a crucial role in enhancing guest satisfaction. Learn about the benefits, features, and solutions that improve the guest experience and streamline hotel management.
February 26, 2025

Maximize hotel revenue with e-Commerce solutions: Boost booking spend

Hoteliers looking to boost revenue must think beyond room bookings. By leveraging Sabre’s SynXis Retailing, hotels can monetize underutilized spaces, sell experiences, and streamline e-commerce operations to maximize profitability. Here’s how:
February 19, 2025

Why Hospitality Solutions offers the best hotel management system

Every hotelier knows running a hotel is a complex operation requiring seamless coordination across departments, from front desk operations and housekeeping to maintenance. A hotel management system (HMS) simplifies these processes by ensuring your key technology solutions maintain a single source of truth.
February 3, 2025

Unlock new revenue streams by merchandising hotel spaces

The hospitality industry is evolving rapidly, and hoteliers must innovate to stay ahead. Relying solely on room revenue is no longer enough—success now depends on maximizing every opportunity throughout the guest journey.
January 24, 2025

Hospitality software trends shaping the industry in 2025

With technology becoming more powerful and intuitive, hotels that embrace these advancements will thrive, while those that resist may struggle to keep up. Here’s a look at the key trends that are rapidly improving and why hotels must integrate them to stay competitive.
January 15, 2025

Why your property needs a hotel management software in 2025

Modern hospitality solutions are not just tools, but strategic enablers for enhancing guest experiences, boosting bookings and improving profitability. Whether you’re managing one hotel or a large chain, here’s why adopting hotel management software in 2025 is critical for your property’s success.
January 8, 2025

Personalized experiences: How retailing software meets hospitality’s growing demand

To discover fresh revenue opportunities, hotels must go beyond traditional room reservations and focus on tailoring each guest interaction. The hospitality industry is leveling up, and maximizing revenue requires more than just room bookings.
December 7, 2024

Top new features to look for in your hotel’s booking engine

New technologies are transforming the way guests connect with hotels, from booking their stays to enhancing every aspect of their experience. In today’s competitive market, offering a cutting-edge booking experience is essential to capture the attention of modern travelers. To evolve with the industry, hoteliers must prioritize features that enhance convenience, personalization, and flexibility. Here’s an in-depth look at the top new features that can elevate your hotel’s booking engine, ensuring you maximize guest satisfaction and boost bookings.
November 29, 2024

8 game-changing hospitality trends for 2025 that will drive revenue

Get ready for a hospitality transformation in 2025! With new tech-driven trends reshaping guest expectations, discover how hyper-personalization, retail-focused services, and flexible payment options set the stage for unforgettable stays and boosted revenue. Dive into the top 8 trends redefining the guest experience—and learn how your hotel can stay ahead.
November 22, 2024

Top 5 things to look for in hotel management software

Effective hotel management software has become a crucial investment for properties aiming to meet the demands of modern guests. This technology is no longer a convenience; it’s an essential tool for efficiently managing a hotel’s day-to-day operations and delivering a seamless, memorable guest experience.
October 31, 2024

Top 10 hotel marketing strategies to boost your bookings in 2025

As we approach 2025, hotels must be more strategic in their marketing efforts to stand out and drive bookings. With the increase in digital trends, shifting traveler behaviors, and competitive landscapes, hoteliers must adopt both traditional and modern marketing strategies to attract and retain guests. In this blog, we’ll explore the top 10 marketing strategies that hoteliers can leverage to drive bookings and boost revenue in the coming year.
October 19, 2024

Boost your hotel’s holiday revenue: 8 tips to increase sales this season

The holiday season offers a golden opportunity for hotels to maximize revenue and attract new guests. Discover 8 practical tips to boost sales, create memorable experiences, and tap into new revenue streams this festive season. From holiday bundles and gift cards to leveraging social media and upselling opportunities, these strategies will help you make the most of the busiest time of year.
October 2, 2024

Email marketing for hotels: How to drive bookings and engagement

In the competitive hospitality industry, email marketing continues to be one of the most effective channels for reaching both new and returning guests. Hotels can build meaningful relationships with their audience by delivering personalized content directly to inboxes while driving bookings and engagement. In this blog post, we’ll explore key strategies to enhance hotel email marketing and increase booking conversions.
October 1, 2024

Strategies to increase hotel revenue

How hotel e-commerce, new technology, streamlined operations, cost-saving measures, and digital marketing can boost your hotel’s revenue fast.
September 23, 2024

Hospitality and hotel marketing insights and trends

Stay ahead of the competition with expert marketing strategies tailored for hotels. These strategies are designed to maximize direct bookings, increase visibility, and foster guest loyalty. Dive deep into this comprehensive guide to embark on your hotel’s revenue growth journey today!
September 20, 2024

Why every hotel needs a top-notch booking engine

A seamless and efficient booking engine is essential for modern hotels to drive direct bookings, enhance guest experience, and maximize revenue. Discover why investing in a top-notch booking engine is crucial for your hotel’s success.
September 16, 2024

How to increase hotel revenue: Capturing the rise of business travel

After a prolonged slowdown, business travel is back on the rise, offering hoteliers a prime opportunity to boost bookings. Discover key strategies to attract business travelers and position your hotel as their preferred choice.
September 5, 2024

10 Tips to Increase Hotel Revenue Through Improved Guest Experience

Today’s travelers expect more than just a comfortable bed; they seek personalized, seamless, and memorable experiences that make their stay truly special. By focusing on key strategies that elevate the guest experience, hoteliers can not only meet but exceed these expectations, leading to increased customer satisfaction, positive reviews, repeat visits, and, ultimately, higher revenue.
August 31, 2024

Maximize revenue by merchandising hotel spaces

In search of new revenue streams, hoteliers must think beyond traditional room bookings and diversify their offerings. By expanding its offers and experiences throughout every stage of a guest’s journey, hoteliers can tap into many spending opportunities. Here’s how hoteliers can use e-commerce solutions such as Sabre’s SynXis Retailing to maximize their profitability through its own space and services.
August 15, 2024

The ultimate guide to social media marketing for hotels

Today’s travelers are turning to social media more now than ever to plan their dream vacations. For hotels, having a strong social media presence isn’t just a fad – it’s a fundamental marketing strategy.
August 8, 2024

Top 10 strategies to increase your hotel revenue in 2025

The hospitality industry continues to evolve, requiring hoteliers to adopt innovative strategies to stay competitive and maximize revenue. With exciting new technologies and shifting consumer behaviors, 2024 presents unique opportunities for growth.
July 31, 2024

Top seven benefits of outsourcing hotel call center services

Call centers play a pivotal role in ensuring guest satisfaction and loyalty, directly impacting your hotel’s reputation and profitability. What if we told you that outsourcing reservation calls could save you money, increase conversions, and provide better service to your guests?
July 24, 2024

Innovative hotel marketing: Leveraging vouchers to attract new guests

Unlike a monetary gift card, which can be used for any service, a hotel may offer a Voucher tied to a specific activity or event, such as high tea, spa treatments, or hair salon services, often with an expiration date. These vouchers are associated with a unique SKU, redeemable only once, and come with specific terms and conditions. Upon receiving the Voucher, the recipient must contact the hotel to book the experience in advance and present the Voucher at the time of redemption.
July 17, 2024

Top 10 best practices for effective hotel operations management

You’ve heard it said before, but it’s true, guest needs and preferences are evolving. Using the right hotel technology sets you up to better meet those needs. Some negative effects of outdated hotel technology include crashes and system downtime, increased costs, and decreased productivity.
July 11, 2024

Top features to look for when choosing a CRS

In today’s digital age, managing reservations across a variety of channels can be a daunting task for hoteliers. Juggling phone calls, online bookings, and inquiries from travel agents all separately risks errors and unhappy guests. A robust Central Reservation System (CRS) acts as the heart of your hotel, streamlining operations, boosting revenue and elevating the guest experience.
June 26, 2024

5 tips for unlocking hotel excellence

We recently sat down with Tatiana Vanvelzor, Head of Global Sales Nuvola at Sabre Hospitality and Mairead Hennessy, Vice President of Operations Advisory at Dragonfly Strategists, who are both experts in hotel operations to get their advice on how to manage operational challenges and ultimately, elevate hotel operation excellence and guest experiences. Here are five tips to providing and maintaining hotel operational excellence!
May 7, 2024

Sabre Hospitality attains Booking.com Premier Status

Booking.com has announced its Connectivity Partners for 2024 and Sabre Hospitality was included in the prestigious list of premier partners.
May 3, 2024

Why hoteliers are moving on from dynamic packaging to SynXis Retailing

In today’s hospitality landscape, ancillary services have emerged as a pivotal revenue stream for hotels, offering guests a range of additional amenities such as room packages, spa treatments, airport transfers and other policies. While dynamic packaging solutions once facilitated this customization, the evolving demands of hoteliers and guests have called for more advanced technology solutions.
March 7, 2024

The concept of Attribute Based Selling in hospitality technology

The concept of Attribute Based Selling (ABS) has gained various interpretations in the realm of hospitality technology. It has been at the core of many ideas applied in the development of retailing products at Sabre Hospitality….
February 9, 2024

6 reasons why automating hotel operations is a game changer

By Tatiana Vanvelzor | Head of Global Sales for Nuvola As travel expectations continue to evolve, hoteliers face some big challenges ahead to keep up with the trends. It´s not a secret that the industry has…
December 5, 2023

Retail Special : The Rewards of Embracing E-commerce Best Practices

Through SynXis Retail Studio, we empower hoteliers to boost ancillary revenue by seamlessly transitioning to a new era of retailing.
November 10, 2023

Harnessing the Power of Gift Cards, and Other Ways to Unlock Total Revenue

Harnessing the Power of Gift Cards, and Other Ways to Unlock Total Revenue

As today’s travelers seek more personalized experiences, hoteliers need to develop holistic retailing strategies that go beyond the guest room. Activating purchase touchpoints that include flexible gift cards and other ancillary products can help maximize revenue.
August 15, 2023

The Importance of Metasearch

Imagine you told everyone you know about your hotel. Your best friend, your neighbor, every loved one in your life. They all know your hotel is the best. It’s got the best rooms, the best views,…
July 24, 2023

Unlocking the Power of Guest Reviews With Smart Technology

In recent years, social media and guest reviews have made a profound impact on the hotel industry. Savvy hotel operators who are willing and able to use guest feedback to improve their service can boost satisfaction and increase bookings, especially if they’re equipped with the right guest engagement software.
June 30, 2023

Performance Max for travel goals

Have you ever asked a parent of young children if they have a favorite kid? The answer you’ll resoundingly hear is the cliché, “I love all my children the same.” Google, the company that owns 93% of the world’s search, has a lot of babies. And by babies, I mean, products. And they love each product more than you’ll ever know.
June 10, 2023

Sabre Hospitality achieves Elite partner status with Expedia Group Partnerships

May 2023: Expedia Group has recently announced its Elite and Preferred Connectivity partners for 2023, recognizing the top providers of high-quality tools, capabilities, and user experiences for connected properties. Among the 11 Elite partners chosen was Sabre Hospitality, a recognition to how we enable hoteliers Go Beyond by surpassing limits, solving daily challenges, and outpacing the competition, so hoteliers can be more and do more.
June 2, 2023

How to pick the right hotel guest chat tool for your property

Providing an outstanding guest experience is instrumental in driving repeat stays.
May 19, 2023

Retailing Excellence Special: 5 myths about SynXis Retail Studio – Issue 5

5 myths on SynXis Retail Studio that keep hoteliers fixated on hospitality’s current, crippling mindset: “I sell a room and I measure success by average daily rate and average occupancy.”
May 10, 2023

How one idea changed the landscape of hotel operations

A conversation with Juan Abello, the creator of Nuvola

Juan Abello is the creator of Nuvola and he now serves as a VP of Product Management at Sabre Hospitality. I sat down with Juan to talk about his career, the inspiration for Nuvola, and what’s next.
May 1, 2023

Retailing Excellence Special: “Only Policies? Well, not really…” – Issue 4

Early adopters of SynXis Retail Studio are catching the vision of where the market is heading, it’s all about elevating the guest experience through expanding the array of offerings across all categories.
April 28, 2023

Retailing Excellence Special: Strengthen Your Brand Equity on SynXis® Retail Studio™ – Issue 3

Retailing Excellence on SynXis Retail Studio enables hoteliers to build their brand via advanced content management and flexibility.
March 29, 2023

Retailing Excellence Special: Best Practices for a Hotelier Taking First Steps in Retailing – Issue 2

Are you just embarking on your retailing journey in hospitality? Wondering if you are setting up your first virtual store in the right way? This retailing special provides some “Best practices for a hotelier taking first steps in retailing”.
March 15, 2023

Retailing Excellence Special: The Shift to Retailing is a Change in Mindset – Issue 1

In the hospitality industry, the revenue management approach is shifting from traditional and current mindsets to a more holistic retailing mindset. An example of the current revenue management philosophy is as follows, “I sell a room and maybe a few things here and there, but I measure success by average daily rate and average occupancy.” The difference in holistic retailing mindset: “I sell what my guests want, and I measure success by total revenue.” Let’s breakdown this holistic retailing approach into two main components:
November 19, 2022

3 travel tech trends shaping the future of Hospitality

The atmosphere and levels of attendance at World Travel Market 2022 highlighted that the travel industry is as thriving and vibrant as ever. But what does the future hold for the industry?
November 10, 2022

Why Total Revenue Will Power the Future of Hotel Retailing

Most hospitality brands consider revenue per available room (RevPAR) as their primary success metric, but this measurement is limited to occupancy and rates. To generate greater revenue and increase guest satisfaction, hoteliers need to focus on total revenue, which includes experiences that go beyond the room.
November 4, 2022

Bridging the gap in hospitality: how to connect teams to elevate service

The hospitality industry is under more pressure than ever – reduced team sizes, coupled with post-COVID customer wariness and increased schedule changes have led to a real operation pinch point. How can hoteliers use technology to relieve the fulfilment and operational challenges that they face today?
October 11, 2022

Sabre and TUI Group complete phase one of innovative strategic partnership

Sabre Hospitality and TUI Group, one of the world’s leading tourism businesses, have launched phase one of their strategic partnership, integrating the Sabre portfolio into TUI’s Tour Operator portfolio by connecting TUI directly to Sabre’s Central…
April 11, 2022

Blue Diamond Resorts Case Study

Read how Sabre Hospitality’s SynXis Booking Engine helped Blue Diamond Resorts increase direct booking revenue by 250%.
March 30, 2022

Destination Digest, March 2022

Overall, 2021 showed positive development toward travel recovery as consumer confidence continued to grow. Take a look at the March 2022 issue of Destination Digest where we examine industry data, trends, and news to bring insights…
January 19, 2022

2022: The Year of Simplicity

One in three hospitality workers laid off during the pandemic do not plan on returning to the industry according to a 2021 survey by Joblist. While tough to hear, this statistic comes as no surprise to hoteliers…
November 17, 2021

Destination Digest, September 2021

Take a look at the September 2021 issue of Destination Digest. In this report we examine industry data, trends, and news to bring insights to the forefront. In this report you will find: An overview of…
August 26, 2021

The Rise of Staycation Hotel Packages

Hotels occupy a unique space in travel today enabling guests to achieve a unique experience without having to venture long distances. As parts of the Asia-Pacific region reopen, but business travel restrictions and international borders remain…
August 6, 2021

Checklist: Return of Business Travel

Through our chats with those around the industry, strong signs emerge that it is back to business – or almost – for many companies. With some hoteliers proactively working to optimizing future business bookings, there is…
August 4, 2021

Tactics to Accelerate Your Hotel’s Recovery

Since the beginning of the pandemic, our team here at Sabre has been chatting with, and offering guidance to, hotels across the globe. We have heard about the struggles and concerns you have as you navigate…
July 26, 2021

Back to Business

As leisure travel not only returns, but is breaking pre-pandemic booking records, one question comes to mind – when will the same happen for business travel? While leisure travel’s mighty return is definitely music to hoteliers…
July 22, 2021

Who Took the Cookie From the Cookie Jar?

No, seriously…who? The internet’s ecosystem has evolved significantly over the past decade, but what online users are experiencing in today’s marketplace is an even more drastic shift in the battle for big data. The average person…
June 25, 2021

The Americans are coming. And this time…it’s personal.

As the Summer travel season begins, Europe has been fighting with vaccination equality and ensuring each country can secure and provide enough vaccine for their populations. While that remains an ongoing fight, the United States, on…
May 18, 2021

Destination Digest, May 2021

The world is slowly opening as a result of the vaccination efforts, and the hospitality industry is headed towards growth. In fact, countries with a high inoculation rate are reaping the benefits of reduced restrictions as…
May 17, 2021

How will technology enable hoteliers to adapt to post-pandemic circumstances?

Recap of a joint panel discussion with eBerry by Nordic Choice Hotels, Barceló Hotel Group and Sabre Hospitality Solutions. The COVID-19 pandemic has impacted tourism on unprecedented levels and as such has been a catalyst for…
May 11, 2021

The Rise of the OTAs

The United States shares the title of being one of the most Covid-affected countries in the world by number of cases reported and deaths. Now the United States is pulling it’s weight by leading the way…
May 4, 2021

Business Travel Panel: Prepare to capture returning corporate demand
April 26, 2021

Think out of the box (room) and beyond the crisis.

Early signs of change may often appear insignificant, yet the speed of change can often pick up momentum rather quickly. The COVID-19 pandemic has been a catalyst for a long-simmering change in the hospitality industry. Hoteliers…
April 12, 2021

Google Organic Meta Listings – Hot or Not?

With Q2 here, we are entering a critical period in not just the year, but as we move into the next phase of this COVID world we’ve been living in for over a year. The sun…
March 22, 2021

Let’s turn the page.

The difficulties of the past year were unprecedented in many ways. While the year is new, many challenges remain, and most hoteliers must continue focusing on solving the immediate crisis: occupancy. Given this challenge, the industry…
January 22, 2021

Hotel Distribution – Why you need to be “agile” as a hotelier

The need for agile hotel distribution is more important now than ever, as the hotel industry continues to strategize and map out roads to recovery across every segment of the market amidst Covid. When was the…
November 18, 2020

Expedia Group Rev+ now available in SynXis Platform

Access real-time market intelligence from within the SynXis Platform As the pandemic pushes hoteliers to achieve more with fewer resources, the ability to forecast is now more critical than ever for a strong revenue management strategy….
September 26, 2020

Buckle Up – 5 Ways to Accelerate Your Hotel’s Recovery

We’re starting to see the beginning signs of hospitality’s recovery, with more and more glimmers of optimism on the horizon. In North America, we’ve seen multiple weeks of occupancy levels at or near 50% in some…
August 21, 2020

JA Resorts & Hotels Case Study

Maximizing Visibility with SEO, Online Media Programs and Other Digital Strategies with Sabre Hospitality Solutions Click here to download the PDF version The Digital Landscape As today’s guest becomes more reliant on mobile technology and the…
August 21, 2020

Tips for maximizing your hotel’s visibility on the GDS channel

There’s no question the hospitality industry has experienced a major impact due to the COVID-19 pandemic. Nevertheless, we remain optimistic as we move into the recovery phase. Hotel bookings are on the rise, and travel agent…
July 6, 2020

2020 State of Hotel Website Traffic – A Benchmark Study of Hotel Websites

Growing up, I revered Pete Sampras as the G.O.A.T. (Greatest of All Time) in men’s tennis as he dominated 14 grand slams. That changed when Roger Federer shattered every record in the book, dominating the game…
June 29, 2020

WCAG and Accessibility: Is Your Hotel Fully Accessible to All Online Visitors?

When hotelier websites and booking tools are properly designed and coded, people with disabilities can use them. However, currently many travel sites and tools online are developed with accessibility barriers that make them difficult or impossible…
June 23, 2020

Highlighting the Hygiene Measures for Guest Safety at Your Properties

When hotels reopen after the COVID-19 crisis, guests will demand further assurances that hotel properties will have additional, verified health checks and standards in place. Health and safety will have a profound influence on the traveler…
June 22, 2020

Styling for Positive User Experience on Your Hotel Website

Setting your hotel brand apart is crucial to establishing a firm customer base. This is true of small, independently owned hotels, as well as national chains. But your hotel lobby isn’t the only place style matters….
June 16, 2020

Top 10 Distribution & Channel Optimization Strategies in Recovery Planning

Economies are opening-up cautiously. People have resumed travel planning gingerly even as they continue to be wary of the pandemic and risk of infection. As hotels prepare to open their doors again and welcome guests back…
June 11, 2020

Get to the Point and Get More Bookings

I often hear “people don’t read.” And while research shows reading patterns have changed in the last 10-20 years, people do scan text content for relevant information and read more carefully when narrowing choices. The same three things that hotel shopping decisions revolve around are therefore…
June 7, 2020

Optimize your booking engine layouts

What is a web layout? A web layout is a skeletal framework that defines how the information will be structured and organized on the web pages. It’s foundational to the user experience on any website, more…
June 4, 2020

Keeping Your Hotel Gift Card and Experience Program U.S. Compliant
May 17, 2020

Navigating Hotel Gift Card Laws and Regulations in India

Gift cards play a pivotal role in the hospitality industry, offering significant value and revenue-making potential. These versatile instruments provide guests with the opportunity to experience the services and amenities of a hotel, generating revenue even before they set foot on the property.
May 6, 2020

Preparing for Hotel Recovery with Balanced Revenue Management Decisions

There’s no denying that the current world-changing pandemic has brought the travel industry to a screeching halt. We have seen a once-in-a-lifetime near-total stoppage of tourism, owing to travel bans, hotel, and cruise ship quarantines, and…
April 4, 2020

Preparing for Demand with Balanced Revenue Management Decisions
March 25, 2020

Recommendations for Hoteliers on Digital Communications and Advertising Updates

We are immersed in a difficult and unprecedented time in the travel and hospitality industry. However, there are some steps you can take when it comes to your digital marketing to make the most of what…
March 11, 2020

How Google is Adapting to User Behavior and Driving Change
March 6, 2020

Create a Picture-Perfect Booking Experience for Guests

In our first blog, we covered a number of learnings our team has gathered over the years that are proven to positively impact a hotel’s booking performance. Each finding had to do with enhancing the user…
February 20, 2020

The importance of transparency for hotel taxes and fees

Yes, there has been yet another change in the digital marketing world of hoteliers! Google, far and away the dominant force on metasearch, announced they will begin to offer users greater rate transparency in Google Hotel…
February 18, 2020

Hotel Website Best Practices from Award-Winning Experts
February 17, 2020

Top 9 Ways to Enhance Your Hotel’s Booking Engine UX

What will make travelers convert to guests? This is the prevailing question our User Experience (UX) team, architects, and developers are frequently asked by hoteliers. As a hotelier, you’ve probably thought about this question, too. Since…
February 6, 2020

Retail Revolution: Hotelier’s Guide to Success
February 4, 2020

Tips for hotels on driving conversions and creating lasting impressions with travelers

Everyone has heard the common expression, “a picture is worth a thousand words.” Renowned photographer Destin Sparks further states, “Photography is the story I fail to put into words.” It becomes quickly apparent, pictures have the…
January 31, 2020

Best Practices to Maximize SynXis Booking Engine

Join our eCommerce and digital marketing experts every other Tuesday in this bi-weekly webinar series, to learn how you can maximize your eCommerce success with SynXis Booking Engine. From layouts and content planning to eCommerce best practices, we…
January 22, 2020

Making intelligent connections

Our brains are constantly thinking, even while we read. We draw on our prior knowledge and experiences, using that information to make connections that help us better engage in the text we are reading. This process…
December 20, 2019

Tips for Maximizing Your Property’s Visibility
November 27, 2019

Google Trips: More and More Travelers Are Looking to Google

Let’s start off with a few eye-opening statistics from Google and their recent Travelers Attitudes & Behaviors research. This report shows that 79% of mobile travelers completed a booking after doing research on their smartphone. In…
November 5, 2019

InterContinental Hotels Group (IHG) Case Study

Increased visibility brings 40% bookings growth after selecting Sabre Hospitality Solutions to spotlight IHG’s United Arab Emirates portfolio Click here to download the PDF version Helping IHG Stand Out in a Crowded Marketplace Competition in today’s…
November 4, 2019

Lessons from Hollywood to bring more guests to your hotel

Like Hollywood’s end-of-the-year race to release movies for best-picture consideration, every hotelier wants to draw a crowd to their property. Hoteliers can learn a lesson or two from Hollywood when it comes to luring larger audiences…
October 18, 2019

Alila Hotels and Resorts Case Study

SynXis In-Context Ads and Retailing Insights: Creating Personalized Strategies at the Property Level Click here to download the PDF version Building a Story of Success for Alila Hotels and Resorts The Alila experience is centered around…
October 7, 2019

What hoteliers get wrong with in-context ads

In our recent blog, Putting Contextual Advertising in Context for Hoteliers, we covered the many advantages that contextual advertising offers over more frequently used hotel advertising initiatives or strategies for driving direct bookings. So, what is…
October 2, 2019

The state of hotel website traffic

Without solid industry data, competitive benchmarking is difficult or impossible. And with consumers’ shopping and booking behavior continuing to evolve, it’s vital that you take time to examine your digital marketing strategy. Since regular competitive benchmarking…
September 10, 2019

Why hoteliers are primed to be the ultimate retailer

By the end of this year, Statista estimates there will be 6.8 billion mobile users worldwide. The rise of mobile has generated countless shifts in consumer trends and behaviors, requiring consumer-facing businesses to constantly switch gears…
August 23, 2019

How to automate bookings with tour operators and destination management companies

Although you may consider yourself an experienced, independent traveler, for others, tour operators and destination management companies (DMCs) offer a fun and wonderful travel experience to unique, monumental places around the world. Not only do they…
August 13, 2019

High-tech and high-touch: A hospitality oxymoron?

Change is inevitable. And so is technological growth. With the increasing levels of innovation, waking up with new technology and changing guest expectations is the everyday norm. No one has been hit harder by changing consumer…
July 26, 2019

Putting contextual advertising in context for hoteliers

When it comes to maximizing bookings and revenue, a hotel’s digital advertising plays a vital role, now more than ever when implementing a direct-booking strategy. It also serves as a key in reaching guests and sharing…
June 27, 2019

A tale of two hotels

Perhaps you remember reading these words by Charles Dickens: “It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the…
May 30, 2019

How in-room AI is giving hotels a competitive advantage

AI and voice search aren’t just coming to a hotel near you. In many cases, they’re already here. Several brands now offer in-room Amazon Alexa devices to help personalize guest experiences; Amazon the in-room assistant integrates…
April 9, 2019

How confident are you (really) in your guest acquisition strategy?

How often do you examine your guest acquisition strategy? For hoteliers, the pace of change isn’t slowing. From market disruptions to changing shopping habits and the impact of new technology, hoteliers are contending with dynamic forces…
April 9, 2019

How confident are you (really) in your guest acquisition strategy?

How often do you examine your guest acquisition strategy? For hoteliers, the pace of change isn’t slowing. From market disruptions to changing shopping habits and the impact of new technology, hoteliers are contending with dynamic forces…
April 6, 2019

Quality Reservations Case Study

Greater Online Visibility and Reach After Optimizing Distribution Channel with Sabre Hospitality Solutions Click here to download the PDF version Building a Story of Success for Quality Reservations In today’s competitive travel space, providing an excellent…
March 28, 2019

Why Google’s destination site for hotels proves that meta isn’t dead

If anyone thought meta was dead or dying, then Google’s March 11 release just gave it an adrenaline shot to the heart. Looking closely at the release, you can see meta is an important part of…
February 25, 2019

New Victorian Hotel Group Case Study

Implementation of Sabre SynXis Booking Engine results in 37% YOY increase in booking conversions
February 25, 2019

Hotel Grand Chancellor Case Study

Double digit growth after adopting Sabre Hospitality Solutions
January 22, 2019

How to resolve negotiated rate audit failures in the GDS

The RFP and Rate Loading seasons are winding down. Next up on the negotiated rate calendar? Auditing season. Unfortunately, during January and February many hotels will learn they have failed a preferred rate audit. What is…
November 27, 2018

3 innovations in Asian hospitality every hotelier should know

Asia Pacific is the world’s largest travel market, projected to grow to USD $500 billion in 2021 according to Phocuswright. A big chunk of activities can be found on digital platforms – online travel bookings make…
August 8, 2018

ONYX Hospitality Group Achieves 40% Increase in Conversion Rates with Changes to their Booking Engine

ONYX Hospitality Group
August 8, 2018

Sabre Helps European Hotel Chain Improve Customer Experience And Realize a 20% Rise in OTA Hotel Bookings

Baglioni Hotels | Milan, Italy
August 8, 2018

Increasing Bookings Per Month by 28% at an Expanding Global Hotel Chain

SynXis Enterprise Platform
August 8, 2018

Creating Value For Hotels During Crucial Booking Periods

Sabre Travel Agency Media
August 8, 2018

Hotel Chain Sees 16.9% YoY Lift in GDS Bookings

Sabre GDS Media PromoSpots
August 8, 2018

GDS Media Campaigns Result In 37.5 to 1 Return on Campaign Investment

TFE Hotels
August 8, 2018

OTA Price Comparison

Triptease
August 8, 2018

GDS Media Creates Value and Generates More Booking for Hotels

Sabre GDS Media PromoSpots
August 7, 2018

SynXis Performance Insights

Hard Rock Hotels
August 7, 2018

Emergency Support with Sabre Call Center Services

Denihan Hospitality | Kimpton Hotels & Restaurants
August 7, 2018

OTA Price Comparison Widget

OTA Price Comparison Widget
August 7, 2018

Retailing Insights

Sabre Hospitality solution helps famous D.C. hotel increase ad campaign ROI by 250% Just blocks from the White House and historic Washington, D.C., landmarks, The Jefferson is a 95-room luxury boutique hotel featuring intricate design, 23 elegantly appointed…
August 7, 2018

SynXis Revenue Management Program

Crane’s BeachHouse Implements SynXis Revenue Management Program, Increases Off-Season Bookings By Nearly 40% “I need to wear many hats to get my job done, but with the Sabre Hospitality Solutions Revenue Management services I can relax…
August 7, 2018

SynXis and Reztrack

Magnolia Hotels adds SynXis Digital Marketing and RezTrack Reporting Tools, Improves Year Over Year Bookings By Almost 12% “We need the flexibility to try new and innovative marketing programs and know immediately what works to drive…
August 7, 2018

Synxis Revenue Management Strategy

Grand Hotel
August 7, 2018

Booking Engine – Trump Hotel

Trump Hotel Collection
August 7, 2018

Booking Engine – Vila Galé

Vila Galé
August 7, 2018

Online Advertising – Re-targeting Case Study

AKA
August 7, 2018

Hotel Management Company

Destination Hotels & Resorts
August 7, 2018

Luxury Resort & Spa

Montage Resort & Spa
August 7, 2018

Property Manager

Canalta Hotels
August 7, 2018

Channel Connect

Vantage Hospitality
August 6, 2018

SynXis Platform

Larkspur Hotels and Restaurants
August 6, 2018

Europe & the Middle East: Consumer Mega-Trends Impacting Hospitality 2016
April 27, 2018

How digital transformation will help you win in GX

Right now, there’s a lot of buzz around Guest Experience (GX). With the constant advancement of technology combined with the modern consumer, the meaning of GX is ever-evolving. It’s also becoming very apparent the hospitality industry…
April 2, 2018

The 2 things hotels must do with Google’s Q&A feature

In mid-2017, Google rolled out the “Question and Answer” feature on the Knowledge Graph, allowing users to ask and respond to questions about the listing. The screenshot to the right shows where the Questions and Answers…
December 12, 2017

HOT Stats – Ensure your property is displaying when travel agents search for hotels in Sabre GDS

Travel agents can shop and book hotels quickly in Sabre GDS to find the right property for their customer. Usually this starts by shopping for hotel availability, checking the hotel description, rates and policies, and ultimately…
November 17, 2017

Implement A Strong Cyber Weekend Strategy To Drive This Year’s Best Results

While Black Friday and Cyber Monday are best known for the chaotic consumers that crowd retail stores each morning, they also offer the year’s greatest potential to drive strong performance for hotels’ digital marketing programs. With…
November 1, 2017

10 tips to optimize your OTA distribution

Reach more guests and drive more revenue. As a hotelier, you’re tasked with driving more revenue and attracting as many potential customers as possible, at the lowest possible cost. To increase your visibility and reach customers…
September 26, 2017

International Travelers’ Hotel Booking Preferences: How to increase direct conversions

The channels consumers prefer to use when shopping and booking hotels varies across countries. As hoteliers aim to increase direct bookings, an understanding of customer preferences allows them to set a strategy in place that wins…
September 26, 2017

Is your hotel’s digital strategy keeping up with the latest in search engine marketing?

Search marketing encompasses search engine optimization (SEO) and search engine marketing (SEM). SEO focuses on getting organic (free) traffic from the search results on search engines, while SEM focuses on acquiring customers by placing paid ads on…
August 16, 2017

2017’s digital experience trends show how hotels can increase direct online conversions

The Sabre Digital Experience team recently concluded an analysis of hotel website and customer shopping behavior for the first half of 2017. Travelers are relying more on mobile phones and tablets for both hotel shopping and…
August 2, 2017

Creating hotel distribution strategies tailored to guests’ regional preferences: 4 key takeaways

The distribution strategy that led your hotel or chain to revenue growth last year won’t necessarily continue to be successful in the months ahead. And the strategy that led you to big wins in one part…
July 27, 2017

New study: The personalized service French travelers expect from hoteliers

France remains one of the world’s top tourist destinations, with the number of overnight tourist stays increasing by 3.9 percent year-over-year from Q4 2015 to Q4 2016. Meanwhile, hoteliers worldwide are putting more resources into providing personalized service,…
July 12, 2017

Bing is bringing bots to local businesses. Here’s how hoteliers can prepare for this new technology

Photo credit: Microsoft Chatbots allow brands to communicate and sell to customers in a way that’s informal, easy-to-use and fun. And they’re quickly becoming a key information and shopping channel, with eMarketer reporting that 67 percent of Millennials say…
June 21, 2017

Choosing the best distribution strategy: Should it be as unique as your hotel?

Technological advances have reshaped the hotel distribution landscape. Consumers have access to an unprecedented number of options for shopping and booking hotels. And every hotel has unique needs when it comes to aspects of their operations…
June 8, 2017

3 steps to optimize your hotel’s pay-per-click strategy

The success of your hotel’s pay-per-click (PPC) advertising strategy depends on its ability to reach the most qualified users with enticing offers, helping your hotel stand out from the competition. Follow these 3 steps to build…
May 10, 2017

Winning in micro-moments: How to optimize your website to increase direct bookings

Today’s travelers have more options than ever for shopping and booking your hotel. Our recent white paper in partnership with Phocuswright found that 44 percent of travelers visit hotel websites during the shopping process, even when they choose…
April 6, 2017

Refine your hotel’s TripAdvisor strategy: Three key elements to consider right now

Millions of potential hotel guests visit TripAdvisor every month to plan their journeys. At present, the company reports an average of 390 million monthly unique visitors and has listings for 7 million accommodations, restaurants and attractions. For hoteliers,…
April 4, 2017

Infographic: How to untangle the channel distribution challenges hoteliers face

The current hotel distribution landscape is a complicated tapestry. The large number of interlaced interactions between hoteliers and guests results in an intricate and complex combination of devices, channels and sequences of events that, ultimately, result…
April 3, 2017

What hospitality industry consultants are saying: Insights from ITB Berlin 2017

ITB Berlin 2017 is over, and those who were part of this year’s record-setting crowd of over 28,000 have now returned home with new insights and new connections – not to mention all the memories they…
March 30, 2017

New Google advertising feature allows hoteliers to reach high-converting audiences using guest profiles

Throughout the last several months, Google has introduced several new and valuable features that allow us to help you, our hotelier customers, more effectively pinpoint and reach your target audiences via paid search advertising. In addition…
March 21, 2017

Google’s penalty for “intrusive” interstitials: What hoteliers need to know

Google is once more making it clear what kinds of mobile experiences they want to encourage. Recently, they announced they would start penalizing sites with intrusive mobile interstitials in their search results. Interstitials, of course, are…
March 20, 2017

Emerging technologies hoteliers can leverage now: Chatbots, augmented reality, location beacons and more

It’s an exciting time for hoteliers. New technologies are enabling deeper understanding of guests and providing a host of opportunities to enhance operations, service and support. Our recent webinar, “Emerging Technologies Redefining the Hotel Experience,” provides a window…
March 16, 2017

Mastering distribution is a bridge to revolutionizing the guest experience

We believe that true hospitality happens when you know the unique expectations of each guest and find ways to exceed those expectations time after time. Serving over 36,000 properties around the world, Sabre Hospitality Solutions helps…

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